Sun safety is a lifelong habit, and the habits we model now are the ones our kids will carry into adulthood. The good news is that protecting little skin does not have to mean constant sunscreen battles. With the right clothing and a few smart routines, sun safe summers can feel almost effortless.
The basics, simply
There are four pillars of sun safety for kids, in order of effectiveness.
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Shade. Trees, umbrellas, a stroller canopy, the side of a beach tent. Shade beats everything else.
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Clothing. UPF rated fabrics protect continuously and never wash off. This is your second line of defense.
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Timing. Plan outdoor play before 10 am or after 4 pm when you can. The midday sun is the strongest.
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Sunscreen. A mineral SPF 30 or higher on any exposed skin, reapplied every two hours and after swimming. For babies under six months, talk to your pediatrician before using any sunscreen.
What to look for in UPF clothing
A UPF 50+ rating means the fabric blocks at least 98 percent of UV rays. Better still, look for fabric that gets its protection from density and weave rather than a chemical finish, since chemical treatments wash out over time.
Our Swimwear collection is constructed this way, with UPF 50+ achieved through fiber density. The protection lasts the life of the garment, not just the first ten washes.
Outfit ideas for sunny days

At the pool or beach
Pair a long sleeve swim one piece with a bucket hat and Fisherman Sandals. Add a hooded poncho for the in between moments.
Backyard play
A lightweight cotton dress or romper with a bucket hat works well. Look for breathable woven cotton, which lets air through while still covering the shoulders.

Stroller walks
Pull the canopy down, dress baby in a short sleeve one piece or romper, and keep a muslin swaddle clipped to the stroller as a backup shade.
Build the habit early
Toddlers who learn that hats go on with shoes, and that sunscreen is just part of getting ready for the pool, will not push back the way kids who suddenly encounter the rule at age five will. Make it part of the rhythm of summer, and it becomes second nature.